Maju Nutrition
Migrate without loss, gain power
WordPress to Shopify Plus Migration
The Challenges
The WooCommerce site suffered from recurring bugs and slow performance, making daily management complex and dependent on developer intervention.
The value proposition lacked clarity: the product page was not optimized, and the subscription offer as well as the mobile application lacked visibility.
Our mission was to assist Maju in migrating and completely redesigning their site on Shopify Plus, by modernizing the user experience and making their offering more readable.
Our solution
We started with a full site audit to identify the strengths to keep, notably the good conversion rate of the product page, and the weaknesses to correct.
The graphic charter was revitalized with more freshness and vitality, supporting the brand's positive and modern identity.
The offer was clarified with a simplified "How it works" section, a more attractive presentation of subscriptions, and better highlighting of the mobile application.
Finally, the migration to Shopify Plus included comprehensive SEO work, including a redirection plan and DNS optimization, ensuring a smooth transition without loss of visibility.
The Results
The new site now perfectly reflects the Maju universe: faster, more stable, and much more engaging.
A few weeks after its launch, Maju was also featured on the show "Qui veut être mon associé ?" on M6, a media success that confirmed the relevance of the digital repositioning.
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