Leonor Greyl
Reinventing the e-commerce experience for an iconic brand
WordPress to Shopify Migration
The Challenges
The WooCommerce site no longer met the brand's technical or ergonomic expectations.
The mobile experience was limited, navigation was complex, and daily management was inflexible.
Leonor Greyl wanted a more intuitive platform, capable of supporting its growth and offering a customer experience worthy of its high-end image.
Our solution
We migrated the entire catalog, pages, and content to Shopify, with a rigorous SEO strategy to preserve existing visibility.
The new custom design reflects the brand's elegance and authenticity while optimizing mobile navigation.
We integrated a personalized hair diagnosis tool, a true decision-making aid, as well as a system for product samples and recurring subscriptions to strengthen engagement and loyalty.
Results
We designed an immersive and elegant site, conceived to offer smooth and intuitive navigation. Every design and development decision was guided by the same requirement: combining e-commerce performance, mobile experience, and Leonor Greyl's premium DNA.
Leonor Greyl now has a high-performing, scalable site that aligns with its image of beauty and excellence.
Three months after going live, Leonor Greyl recorded a 14% increase in sales and an 18% increase in orders, compared to the same period last year.
01 Shopify as a Lever for Sustainable Growth
A solid Shopify infrastructure ready to support the brand's future growth, including the integration of features and third-party applications to support business evolution.
02 Migration designed for growth
This migration has enabled Leonor Greyl to acquire a robust, intuitive platform ready to support their long-term e-commerce strategy, while optimizing their online presence and sales.
The results were immediate: as soon as the new site launched, the brand saw a significant improvement in its e-commerce performance.
"Professional and caring support from start to finish of our e-commerce website redesign project. An attentive and extremely responsive team that allowed us to completely rethink the user journey for a fast and fluid shopping experience. We highly recommend Tamara and her team!"
Growing your business
starts here
