Shopify Pricing: How Much Does Shopify Cost?
In this article, we provide an overview of Shopify's costs in 2025.
This article aims to help you discover the different Shopify plans, their pricing, transaction fees, and the overall cost to determine if Shopify is right for your business.
We will detail the total costs of Shopify: subscriptions, commissions, app fees, and transaction fees, which are associated with using the platform.
Shopify Monthly Subscriptions
What is the cost of a Shopify monthly subscription?
Shopify plan prices vary significantly depending on the subscription length and chosen service level. For monthly payments, rates range from €36 to €384 per month.
With an annual subscription, costs are lower. They range from €27 to €289 per month for the first 3 plans. This allows for long-term savings.
The "Shopify Plus" plan is specifically designed to meet the needs of businesses with high sales volumes.
This plan offers advanced tools for large businesses generating over €1 million in annual revenue. They require a robust infrastructure to manage large transaction volumes and expand internationally. With Shopify Plus, these businesses can benefit from tailored solutions that support their growth at scale.
Which Shopify subscription to choose?
How to choose the right Shopify plan for your business revenue
Shopify offers scalable subscription plans.
Shopify Basic, Shopify, Advanced, or Plus: which plan is right for you?
Which Shopify plan to choose?
Shopify Basic (€27/month) is ideal for getting started. It includes the essentials: abandoned cart recovery, gift cards, and discount codes.
Shopify (€79/month) is suitable if you already have online sales and need to create employee accounts (not included in the Basic plan). It also offers detailed reports on your sales and profit margins.
Transaction fees:
- Basic: 1.5%
- Shopify: 1.3%
Cost comparison with €26,000 in revenue:
- Basic: €27 + (1.5% of €26,000 = €390) = €417/month
- Shopify: €79 + (1.3% of €26,000 = €338) = €417/month
From €26,001, the Shopify plan becomes more cost-effective!
Shopify Advanced (€289/month) - if your revenue exceeds €105,000 per month, the Shopify Advanced (€289 + 1.1%) plan becomes more cost-effective than the Shopify (€79 + 1.3%) plan.
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If you make less than €105,000/month, stick with Shopify.
If you make more than €105,000/month, switch to Shopify Advanced to save on fees.
Of course, it's important to consider that beyond the percentage, Shopify charges €0.25 per transaction. It is therefore crucial to calculate based on your number of orders.
Consider Global Selling
If you plan to sell your products in multiple international markets, it is important to choose the right Shopify plan.
The Advanced plan allows you to sell in up to three different markets without additional fees.
Each additional market beyond these three will cost you an extra €59 per month. Thus, if you plan to expand your business to more than three markets, costs can quickly add up.
For example, with the Shopify plan at €79 per month, adding two additional markets would bring your monthly cost to €197 (€79 + €59 + €59). This could make the Advanced plan, initially more expensive, more advantageous in the long run if you target multiple markets.
Opting for a higher plan can therefore be wise to improve the management and optimize the operations of your online store.
It is therefore important to keep these three elements in mind.
Our expert advice:
- Don't choose your Shopify plan based solely on price
- Consider taking the annual plan to save 25% off.
- The right plan evolves with your business. As you move from launching your store to expanding your operations, your plan should align with your growing needs and sales volume to optimize both functionality and cost-efficiency.
What are Shopify transaction fees and commissions?
Transaction fees are costs associated with processing payments made by your customers. There are two types of fees to consider:
- Credit card transaction fees (Shopify Payments, PayPlug, Stripe, etc.).
Shopify commissions (if you do not use Shopify Payments).
Credit card transaction rates are fees charged by payment providers. These fees are applied to each transaction made with a credit card.
These rates can vary depending on the type of card used (debit, credit, foreign card, etc.) and the transaction amount. It is important to check these rates with your payment service provider to understand how they may impact your revenue.
Shopify commissions are fees applied if you do not use Shopify Payments.
What are Shopify transaction fees?
Transaction fees are determined by the payment gateway.
Shopify Payment: transaction fees
Shopify Payments offers a tiered transaction fee structure based on your subscription plan. This applies to both European cards and international cards, including American Express.
Here's an overview of what you can expect:
Fees for European cards
- Basic Plan : Transactions incur a fee of 1.5% plus €0.25.
- Standard Plan : You will pay 1.3% plus €0.25 per transaction.
- Advanced Plan : Fees drop to 1.1% plus €0.25.
- Plus Plan : Offers the lowest rate at 1% plus €0.25.
When choosing a plan, consider how these fees might impact your business. The more advanced your plan, the lower the per-transaction costs, which could potentially save you more as your business grows.
What are the transaction fees for using PayPal on Shopify in France when using Shopify Payments?
When using Shopify Payments in France, Shopify does not charge additional transaction fees on orders processed via PayPal. However, PayPal applies its own transaction fees, which vary by country and account type.
In France, PayPal's standard fees are generally around 2.9% + €0.35 per transaction for domestic payments, but can vary depending on your sales volume and your agreement with PayPal.
It is recommended to check directly on the PayPal France website for the latest applicable rates.
Understanding Chargeback and Currency Conversion Fees with Shopify Payments
When you use Shopify Payments, it's essential to be aware of certain fees that may apply, especially in scenarios involving chargebacks and currency conversions.
Chargeback Fees
- Chargeback Management: If a chargeback, or retroactive billing, is initiated at the customer's request through their bank, fees are applicable. These fees amount to €15.
- Refund: If the chargeback is resolved in favor of the merchant, the €15 chargeback fee is refunded to the merchant.
Currency Conversion Fees
- Sales in Foreign Currencies: When a sale is made in a currency other than the store's primary currency, a 2% currency conversion fee is added. These fees are separate from regular transaction fees and apply regardless of your subscription plan.
- Refund Transactions: In the event of a refund, although Shopify Payments transaction fees are not returned to you, there are no additional currency conversion fees if the original payment was made in a foreign currency.
By being informed of these fees, you can manage costs effectively and maintain a transparent understanding of the financial processes involved in cross-border transactions and disputed payments.
Additional transaction fees for customs duties and import taxes
When using
Breakdown of fees:
- If you use the platform's native payment gateway, a fee of 0.85% is applied to each affected order.
- For those using an external payment provider, the fee increases to 1.5%.
These fees are only assessed when you choose to activate this feature for your store, allowing you to manage the costs associated with international transactions.
Stripe, PayPlug, Mollie: transaction fees and Shopify commissions
If you don't use Shopify Payments for your online store, but rather Stripe, PayPlug, or Mollie, for example, Shopify will charge you additional fees on top of the usual bank fees. Shopify's commission percentage decreases depending on the subscription: 2%, 1%, 0.5%, and 0.2% depending on the chosen subscription.
In France, when you use Stripe for example as a payment gateway on Shopify, Stripe charges specific fees depending on the type of card used:
- European cards: 1.5% + €0.25 per transaction
- International cards: 3.25% + €0.25 per transaction
These fees Stripe are added to the commissions mentioned above when you opt for a third-party payment gateway. It is therefore often more advantageous to use Shopify Payments when you are on the Basic ( fees are 2%) or Shopify ( fees are 1%) , of the transaction amount.
However, it may be more interesting to choose PayPlug or Mollie if you are on the Advanced(fees are 0.5%) or Plus ( fees are 0.2%). Despite the additional Shopify commission, their competitive rates can reduce the total cost compared to Shopify Payments.
Our expert advice:
To choose the best payment option, compare current transaction fees with those of the new option. Add Shopify transaction fees with commissions, according to your plan, and compare with Shopify Payments transaction fees.
If you are on the Advanced or Plus plan and need help with this topic, feel free to contact us. Our agency, a partner of various payment solutions, can help you make the right decision and guide you effectively.
Is a commitment required when subscribing to Shopify plans?
For the three standard subscription levels,
If you are considering the
This structure allows businesses to access a robust e-commerce platform without being tied to a contract, unless they opt for the Plus plan, where a longer-term investment is necessary. This approach is ideal for businesses seeking scalability and flexibility.
Applications
Additional costs for third-party applications must be considered, in addition to Shopify's monthly fees. These costs can significantly influence total expenses.
These apps on the Shopify App Store offer important extra features for your business, but they can cost more.
Carefully evaluate which applications you might need and examine the associated costs of these applications.
By integrating these additional costs, you will get a more precise estimate of the total budget needed to optimally operate your Shopify store.
What are Shopify app fees?
There is a wide variety of applications available on the market, some being free and others requiring a more significant financial investment.
Free apps have ads or in-app purchases, while paid ones have more features or a better user experience.
It is important to consider your needs and budget before choosing an application. This will help you find the one that suits you best.
Consider the price of products in your monthly budget by defining your needs: wish list, customer reviews, email marketing, delivery.
You can find out their price by going directly to the Shopify app website.
Our expert advice:
For a new brand, start by using free and essential applications to save money.
If you are still hesitating between Shopify and other platforms, you can also read our article: Which CMS to choose?,
Conclusion
Choosing the right Shopify plan isn't just about comparing subscription prices. It's essential to consider transaction fees, third-party app costs, and your specific business needs.
A cheaper plan today could become a hindrance tomorrow if your business evolves. Think about anticipating your growth and opting for a solution that will support your expansion without increasing your costs.
Whether you're just starting or experiencing rapid growth, Shopify offers options tailored to all business levels. Take the time to analyze your needs, compare fees, and optimize your choice to maximize your profitability.
If you're still unsure about the ideal plan for your business, don't hesitate to contact us. Our experts can guide you toward the best solution for your business. 🚀